LULU promises fruity treats at ‘Let’s Eatalian’ promo

Ain Alalam – Rashad Iskandrni

The spotlight will be on fruity treats at LuLu’s ‘Let’s Eatalian’ promotion, which Is organized In collaboration with the Italian Trade Agency in Riyadh – Trade Promotion Section of the Italian Embassy – as Italian-grown pomegranate, kiwi and apples take centre-stage. The promotion coincides with the harvest of the fruits In Italy and shoppers will be treated to fresh and juicy premium fruit that will reach their tables in top quality, full of sweetness and nutrition.

The wholesome goodness of Italy’s delightful bounty of fruit will delight shoppers across all LuLu stores in KSA till January 27th.  The ‘Let’s Eatalian’ promotion puts emphasis on top-quality food and ingredients from Italy. The LuLu Group has signalled its ability to spot trends and stay ahead of the curve by investing in a state-of-the-art sourcing office in Malpense, Milan and shoppers can see the effect of this in the many new products exclusively on LuLu shelves.

Said Mr. Shehim Mohammed, LuLu Hypermarkets Saudi Arabia Director, “We welcome shoppers to begin 2024 on a delicious and healthy note with the focus on including Italian fruits in their menu. Nutritionists everywhere recommend 5-a-day of fruit and veg as a golden rule for good health.”