Hisense Maintains Global TV Market Dominance with Top Spots in Multiple Countries

Ain Alalam – Rashad Iskandrni
Hisense, a global home appliance and consumer electronics brand, celebrates eight consecutive years in the Kantar BrandZ™ Top 10 Chinese Global Brands list. This recognition underscores Hisense’s global commitment to innovation and excellence.
Hisense TV remains global No.2 and 100” TV global No.1
Hisense has dominated the Chinese TV market, maintaining the No.1 spot in TV sales for 20 consecutive years from 2004 to April 2024. Beyond domestic dominance, Hisense TVs achieved a global shipment volume share of 13.6% in the first quarter of 2024, securing the No.2 ranking worldwide from 2022 to Q1 2024. The company also leads globally in 100-inch TV shipment volume, laser TV shipment volume, and the number of TriChroma Laser TV patents.
Hisense’s TVs have demonstrated exceptional performance across various international markets. From January to April 2024, Hisense’s TV held the top market share in Australia and South Africa and the second position in Canada and Mexico.
Driving by the ambition of ‘Never Settle for No.2 Globally’, Hisense’s relentless pursuit of quality, innovation, and customer satisfaction continues to set it apart, solidifying its leading position in the global market.
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