{"id":106121,"date":"2025-10-17T11:01:34","date_gmt":"2025-10-17T11:01:34","guid":{"rendered":"https:\/\/ainalalam.com\/?p=106121"},"modified":"2025-10-17T11:01:34","modified_gmt":"2025-10-17T11:01:34","slug":"amd-and-kerno-announce-made-in-the-emirates-initiative-to-deliver-ai-and-enterprise-infrastructure-to-gcc-markets","status":"publish","type":"post","link":"https:\/\/ainalalam.com\/?p=106121","title":{"rendered":"AMD and Kerno announce \u201cMade in the Emirates\u201d initiative to deliver AI and enterprise infrastructure to GCC markets"},"content":{"rendered":"[mhc_section admin_label=&#8221;\u0642\u0633\u0645&#8221; fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221;][mhc_fullwidth_menu admin_label=&#8221;\u0642\u0627\u0626\u0645\u0629 \u0628\u0639\u0631\u0636 \u0643\u0627\u0645\u0644&#8221; menu_id=&#8221;56&#8243; background_color=&#8221;#ffffff&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;center&#8221; submenu_direction=&#8221;downwards&#8221; fullwidth_menu=&#8221;off&#8221;] [\/mhc_fullwidth_menu][\/mhc_section][mhc_section admin_label=&#8221;section&#8221; 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background_layout=&#8221;light&#8221; text_orientation=&#8221;right&#8221; animation=&#8221;off&#8221;]\n<p style=\"direction: ltr;\">Ain Alalam &#8211; Rashad Iskandrni<\/p>\n<p>&nbsp;<\/p>\n<p style=\"direction: ltr;\"><strong>October 17, 2025<\/strong> \u2013 AMD has signed a strategic collaboration with Kerno, a UAE-based enterprise infrastructure provider, to accelerate the delivery of AI and cloud infrastructure to GCC markets including the UAE and Saudi Arabia. As part of this agreement, the companies will collaborate on a \u201cMade in the Emirates\u201d initiative, where AMD-based solutions will be co-developed in the UAE.<\/p>\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\">The collaboration will see AMD and Kerno co-develop and validate enterprise AI and cloud solutions based on AMD Instinct\u2122 AI Accelerators, AMD EPYC\u2122 CPUs, and the AMD ROCm\u2122 open software stack. As a regional OEM\/ODM partner for AMD-based systems, Kerno will receive early access to information about the AMD product roadmap and sales enablement tools.<\/p>\n<p style=\"direction: ltr;\">\u201cThe \u2018Made in the Emirates\u2019 initiative reflects our shared commitment to strengthening the UAE\u2019s position as a hub for advanced computing and AI infrastructure,\u201d<strong> said Christopher Caswell, Co-founder &amp; CEO of Kerno.<\/strong> \u201cBy combining high-performance platforms with Kerno\u2019s regional engineering and manufacturing expertise, we are creating enterprise solutions designed, built, and supported in the Emirates \u2014 empowering governments and businesses across the GCC to innovate with confidence.\u201d<\/p>\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\">As part of this agreement, AMD and Kerno will work to define a roadmap for a joint testing and integration lab in the UAE, as well as explore co-establishing an AI competency center in the region to explore the use of the AMD enterprise AI portfolio for strategic customer engagements.<\/p>\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\">\u201cAMD is committed to empowering its partners in the Middle East to achieve leadership performance and scale with cutting-edge AI infrastructure,\u201d said <strong>Zaid Ghattas, General Manager. Middle East, T\u00fcrkiye and Africa<\/strong>. \u201cThis collaboration extends our local presence in the UAE and enhances our ability to deliver enterprise AI and cloud solutions, support our local customers, and drive future growth.\u201d<\/p>\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\">You can visit Kerno (Stand H3-A15) and AMD (Stand H7-B30) at GITEX Global 2025.<\/p>\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\"><strong>About AMD<\/strong><\/p>\n<p style=\"direction: ltr;\">For more than 50 years AMD has driven innovation in high-performance computing, graphics, and visualization technologies. Billions of people, leading Fortune 500 businesses, and cutting-edge scientific research institutions around the world rely on AMD technology daily to improve how they live, work and play. AMD employees are focused on building leadership high-performance and adaptive products that push the boundaries of what is possible. For more information about how AMD is enabling today and inspiring tomorrow, visit the AMD (NASDAQ: AMD) website, blog, LinkedIn, and X pages.<\/p>\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\"><strong>About Kerno<\/strong><\/p>\n<p style=\"direction: ltr;\">We design, manufacture, and support advanced infrastructure technology systems in the UAE, the Middle East, and North Africa, driving digital transformation across government, business, and industry sectors.<\/p>\n<p style=\"direction: ltr;\">\n<p style=\"direction: ltr;\">Our enterprise-class solutions are tailored to meet the unique needs of the Middle East, ensuring reliability, security, and scalability for immediate and long-term national development goals. Our commitment extends beyond technology to the cultivation of local engineering and technology expertise. We aim to contribute to evolving the local R&amp;D ecosystem, collaborate with local universities, and develop the next generation of local technology leaders. This initiative is designed to accelerate digital innovation and contribute to the sustainable technological advancement of the Middle East.<\/p>\n[\/mhc_text][\/mhc_column][\/mhc_row][\/mhc_section]\n","protected":false},"excerpt":{"rendered":"<p>[mhc_section admin_label=&#8221;\u0642\u0633\u0645&#8221; fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221;][mhc_fullwidth_menu admin_label=&#8221;\u0642\u0627\u0626\u0645\u0629 \u0628\u0639\u0631\u0636 \u0643\u0627\u0645\u0644&#8221; menu_id=&#8221;56&#8243; background_color=&#8221;#ffffff&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;center&#8221; submenu_direction=&#8221;downwards&#8221; fullwidth_menu=&#8221;off&#8221;] [\/mhc_fullwidth_menu][\/mhc_section][mhc_section admin_label=&#8221;section&#8221; transparent_background=&#8221;off&#8221; gradient_background=&#8221;off&#8221; background_color=&#8221;#ffffff&#8221; gradient_style=&#8221;horizontal&#8221; inner_shadow=&#8221;on&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;off&#8221; video_hide=&#8221;off&#8221; video_pause=&#8221;off&#8221; allow_advanced_padding=&#8221;on&#8221; remove_padding=&#8221;on&#8221; force_fullwidth=&#8221;off&#8221; column_paddings=&#8221;padding-0pct&#8221; column_match_heights=&#8221;off&#8221; background_leak=&#8221;off&#8221; background_leak_color=&#8221;#ffffff&#8221; background_leak_size=&#8221;25&#8243; separator_top=&#8221;off&#8221; separator_bottom=&#8221;off&#8221; background_image_size=&#8221;cover&#8221; background_image_repeat=&#8221;no-repeat&#8221; background_image_position_x=&#8221;center&#8221; background_image_position_y=&#8221;center&#8221; animation=&#8221;off&#8221; animation_color=&#8221;#ffffff&#8221; mobile_2_pr_row=&#8221;off&#8221; mobile_reverse=&#8221;off&#8221;][mhc_row admin_label=&#8221;row&#8221;][mhc_column type=&#8221;1_3&#8243;][mhc_image admin_label=&#8221;\u0635\u0648\u0631\u0629&#8221; src=&#8221;https:\/\/ainalalam.com\/wp-content\/uploads\/2024\/04\/ainlogo.png&#8221; show_in_lightbox=&#8221;off&#8221; url_new_window=&#8221;off&#8221; animation=&#8221;off&#8221; hoverfx=&#8221;scaleup&#8221; sticky=&#8221;off&#8221; image_mask=&#8221;off&#8221; border_radius=&#8221;0&#8243; align=&#8221;center&#8221; force_center_on_mobile=&#8221;on&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":106119,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[],"class_list":["post-106121","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coverage"],"_links":{"self":[{"href":"https:\/\/ainalalam.com\/index.php?rest_route=\/wp\/v2\/posts\/106121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ainalalam.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ainalalam.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ainalalam.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ainalalam.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=106121"}],"version-history":[{"count":0,"href":"https:\/\/ainalalam.com\/index.php?rest_route=\/wp\/v2\/posts\/106121\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ainalalam.com\/index.php?rest_route=\/wp\/v2\/media\/106119"}],"wp:attachment":[{"href":"https:\/\/ainalalam.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=106121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ainalalam.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=106121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ainalalam.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=106121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}