{"id":108768,"date":"2025-12-04T17:04:31","date_gmt":"2025-12-04T17:04:31","guid":{"rendered":"https:\/\/ainalalam.com\/?p=108768"},"modified":"2025-12-04T17:04:31","modified_gmt":"2025-12-04T17:04:31","slug":"lg-strengthens-middle-east-presence-with-strategic-smart-city-partnership-in-dubai","status":"publish","type":"post","link":"https:\/\/ainalalam.com\/?p=108768","title":{"rendered":"LG STRENGTHENS MIDDLE EAST PRESENCE WITH STRATEGIC SMART CITY PARTNERSHIP IN DUBAI"},"content":{"rendered":"[mhc_section admin_label=”\u0642\u0633\u0645” fullwidth=”on” specialty=”off”][mhc_fullwidth_menu admin_label=”\u0642\u0627\u0626\u0645\u0629 \u0628\u0639\u0631\u0636 \u0643\u0627\u0645\u0644” menu_id=”56″ background_color=”#ffffff” background_layout=”light” text_orientation=”center” submenu_direction=”downwards” fullwidth_menu=”off”] [\/mhc_fullwidth_menu][\/mhc_section][mhc_section admin_label=”section” transparent_background=”off” gradient_background=”off” background_color=”#ffffff” 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Collaboration With Expo City Dubai Marks a Major Step in Company\u2019s B2G Expansion<\/p>\n

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Ain Alalam – Rashad Iskandrni<\/strong><\/p>\n

Dec. 4, 2025<\/strong> \u2014 LG Electronics (LG) is accelerating its qualitative growth strategy in the Middle East by expanding its business-to-government (B2G) portfolio.<\/p>\n

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On November 19, LG signed a strategic partnership with Expo City Dubai \u2013 a city borne out of the Dubai government-backed 2020 World Expo \u2013 to collaborate on the development of a next-generation smart city. The agreement was signed by William Cho, CEO of LG Electronics and Ahmed Al Khatib, Chief Development and Delivery Officer, Expo City Dubai.<\/p>\n

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The partnership builds on discussions at the Korea\u2013UAE Business Roundtable, where both governments agreed to deepen cooperation in AI-powered service development and AI infrastructure. It also further deepens LG\u2019s long-standing relationship with Expo City Dubai, an innovation-driven, people-centric community and the new center of Dubai\u2019s future. The company previously supplied LED signage for Expo 2020 and later committed to providing built-in home appliances \u2013 including refrigerators, dishwashers and ovens \u2013 for 3,000 households currently being built within the smart city.<\/p>\n

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As a provider of Space as a Service \u2013 offering holistic, space-optimized solutions \u2013 LG will support the project with innovative infrastructure across multiple areas, including AI data center cooling solutions and smart home systems powered by the company\u2019s AI Home Hub platform.<\/p>\n

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Through this latest partnership, LG aims to strengthen its position as a comprehensive solutions provider across the B2C, B2B and B2G sectors in the Middle East.<\/p>\n

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\u201cWith our differentiated HVAC technologies and AI Home Hub-based smart solutions, we are committed to contributing to sustainable growth in the Middle East,\u201d said William Cho, CEO of LG Electronics. \u201cWe will accelerate efforts to capture new B2B and B2G opportunities with solutions built around each country\u2019s future direction.\u201d<\/p>\n

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Accelerating B2B and B2G Growth Across the Middle East<\/p>\n

LG continues to expand its presence in major markets such as the UAE and Saudi Arabia. The company has operated in the UAE for 30 years and manages regional headquarters overseeing operations across 75 markets in the Middle East and Africa.<\/p>\n

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In September, LG signed an MoU to supply cooling solutions for the Middle East\u2019s largest net-zero AI data center \u2013 currently being built in Oxagon, the advanced industrial district within Saudi Arabia\u2019s NEOM gigaproject. The agreement \u2013 made in partnership with ACWA Power, SHAKER Group and DATAVOLT \u2013 positions LG as a strategic contributor to next-generation data center infrastructure.<\/p>\n

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In Saudi Arabia, LG began its air conditioner partnership with SHAKER Group in 1995 and formed a joint venture in 2006, expanding its B2C and B2B businesses. In recent years, the company has expanded its participation in government-led initiatives, driving consistent growth in B2G revenue. Looking ahead, LG aims to increase the share of its B2B business to around 45 percent of total revenue by 2030.<\/p>\n

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About LG Electronics, Inc.<\/strong><\/p>\n

LG Electronics is a global innovator in technology and consumer electronics with a presence in almost every country and an international workforce of more than 75,000. LG\u2019s four Companies \u2013 Home Appliance Solution, Media Entertainment Solution, Vehicle Solution and Eco Solution \u2013 combined for global revenue of over KRW 88 trillion in 2024. LG is a leading manufacturer of consumer and commercial products ranging from TVs, home appliances, air solutions, monitors, automotive components and solutions, and its premium LG SIGNATURE and intelligent LG ThinQ brands are familiar names world over. Visit www.LGnewsroom.com<\/strong><\/a> for the latest news.<\/p>\n

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